Our Story

ASIF began as a conviction: that a few well-made things, chosen with care, serve a life better than many.

The beginning

The house was founded to gather, in one place, the work of makers whose pieces are made to last — and to answer to the people who buy them.

Where we are going

Today ASIF opens with the home, and the other departments are on their way. The conviction is unchanged. Choose fewer, better things. Choose them to last. Mean them.